Stop reaching Window Shoppers

Start Reaching Buyers

Stop relying on organic reach alone. We engineer high-precision Shopee & Lazada ad campaigns that put your products in front of buyers exactly when they are ready to checkout.

Certified experts in Marketplace Marketing Solutions

Why "Boosting" Products is Wasting Your Money

Hitting the “Boost” button on Shopee or Lazada is easy, but it’s often a trap. Without keyword research, negative matching, and competitor analysis, you are paying for “window shoppers” who never buy.

Product Selection Logic

We only advertise “Winner” SKUs that have high conversion potential.

We block irrelevant search terms to ensure every click has high intent.

We ramp up aggressive strategies specifically for 9.9, 11.11, and Payday Sales.

The Marketplace Growth Ecosystem

Marketplace Performance Optimization is the synchronized management of paid ads, store design, and product SEO to maximize total store revenue.

Unlike Basic Ad Setup which ignores how your store looks, we optimize the entire “Click-to-Delivery” experience to ensure traffic actually converts.

How We Optimize for GMV:

Search Dominance (SEO + SEM)

Search Dominance means capturing the top spots for high-volume keywords using both organic SEO and paid Search Ads.Unlike Single-Channel focus, we combine keyword stuffing in titles with aggressive bidding to own the "Digital Shelf."How We Optimize: We use data tools to find low-competition, high-volume keywords that your competitors missed.

Conversion Rate Engineering

Conversion Rate Engineering focuses on fixing your product images, descriptions, and vouchers before we spend money on ads.Unlike Traffic-Only Agencies, we know that sending traffic to a bad listing is burning cash.How We Optimize: We A/B test cover images and bundle deals to increase the "Basket Size" per customer.

Strategic Discovery

Strategic Discovery involves using "Discovery Ads" (You May Also Like) to steal customers from your competitors' product pages.Unlike Passive Waiting, we aggressively target similar products to intercept buyers right before they make a decision.How We Optimize: We target specific competitor SKUs that are higher priced or lower rated than yours.

The GMV Escalation Plan

The GMV Escalation Plan

We review your store rating, chat response rate, and product listing quality to ensure you are "Ad-Ready."

SKU Segmentation

We separate your products into "Hero" (High Volume), "Profit" (High Margin), and "Clearance" groups to apply different bidding strategies.

Campaign Structure

Launching Search Ads for intent and Discovery Ads for awareness, setting strict ROAS limits.

Mega-Sale Scaling

During 11.11 or Payday, we adjust budgets hourly to capture the surge in traffic without overspending.

"Boost Button" vs. Strategic Management

Strategic Marketplace Management uses manual controls and external data to beat the platform’s algorithms.

Unlike Automated “Smart” Ads, which optimize for platform profits, we optimize for Your Net Profit.

The Difference in Results:

 
Comparison Factor "Smart" Auto-Boost UCreative Strategic Management
Keyword Selection
Broad & Irrelevant
Exact Match & High Intent
Bidding Strategy
“Maximize Clicks”
“Maximize GMV / ROAS”
Product Focus
All Products (Wasteful)
Only Winning SKUs
Negative Keywords
None
Aggressive Blocking List
Reporting
Basic Platform Data
Detailed Profit Analysis

Case Study: Revamping a Legacy Site

Marketplace Packages

Single Store (Focus)

Dual Market (Growth)

Mall/LazMall (Brand)

Frequently Asked Questions

Why are my ads getting clicks but no sales?
  • This is usually a “Conversion” issue, not an ad issue. It could be your price, your cover photo, or a lack of reviews. We analyse your listing quality before running ads to fix this.
  • Yes. Mega Sales require a different strategy (high budget, high aggression). We prepare weeks in advance and monitor campaigns hourly on the big day.
  • It depends on your profit margin, but generally, we aim for a ROAS of 5x to 10x (Return of RM5-RM10 for every RM1 spent).
  • While we cannot delete reviews, we can help you implement “Voucher Strategies” and “Chat Scripts” to encourage happy customers to leave 5-star photos, pushing bad reviews down.